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It's Not How Good You Are, Its How Good You Want To Be: The World's Best Selling Book Zoom

It's Not How Good You Are, Its How Good You Want To Be: The World's Best Selling Book

Author:Paul Arden
AED 52.50 AED 35.70
You Save: 16.8 (32%)

Availability: In stock

AED 52.50 AED 35.70
You Save: 16.8 (32%)
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In stock

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Product Description

    Details

    "It's Not How Good You Are, It's How Good You Want to Be" is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible.

    The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavors that can be applied to aspects of modern life.

    This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must.

Additional Information

    Additional Information

    Author Paul Arden
    Format Paperback
    Language English
    ISBN 10 0-71-484337-7
    ISBN 13 9780714843377
    PUBLISHER Phaidon Press Ltd
    PUBLISHING DATE Jun 1, 2003
    NO. OF PAGES 128
    Cash on Delivery Cash on Delivery in UAE.
Author detail
    Paul Arden
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