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50 Ideas You Really Need To Know: Management (50 Ideas You Really Need To Know Series) Zoom

50 Ideas You Really Need To Know: Management (50 Ideas You Really Need To Know Series)

Author:Edward Russell-Walling
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    In 50 Ideas You Really Need to Know: Management Edward Russell-Walling demystifies the management concepts that any budding entrepreneur needs to grasp. In fifty bite-sized topics he expounds the wisdom of well-known business gurus, from Peters and Porter to Welch and Gates. Helpful theories and tools such as Ansoff's Product/Market grid, the 4Ps, Boston Matrix, are clearly and simply explained. Russell-Walling also expands on management ideas such as branding, outsourcing, supply and demand, and covers the latest commercial concepts from the online world.
Additional Information

    Additional Information

    Author Edward Russell-Walling
    Format Paperback
    Language English
    ISBN 10 1-78-087583-5
    ISBN 13 9781780875835
    PUBLISHER Quercus Publishing Plc
    PUBLISHING DATE Aug 2, 2012
    NO. OF PAGES 208
    Cash on Delivery Cash on Delivery in UAE.
Author detail
    Edward Russell-Walling
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